Starting a small business can be expensive and time-consuming.

It is often wise to outsource and delegate anything you can to make your load lighter and easier to handle.

To save money, one of the best things you can do is use custom branded and printed shirts as a marketing tool.

Using a company that offers print on demand Singapore can save you time and space when using your custom design to get your brand’s name out there.

Read on to learn what tshirt print on demand is, how to create and use promotional shirts as a marketing tool, and how to find a good printing partner to print the shirts for you.

Using custom printed shirts for marketing

When you are trying to start a new business one of the biggest obstacles is getting your brand’s name in people’s heads and letting them know you are there.

You can spend a lot of time and money advertising online, and using social media or influencers.

This requires you to constantly update your ads.

The easy way to get your brand’s name out there is to use custom designed shirts.

There are several ways you can use a custom designed tshirt as a marketing tool.

Some of the best ways include:

• Handing out shirts at marketing or neighborhood events
• Handing out shirts at shows for other businesses in your industry
• Giving shirts away in front of your business
• Having your employees wear branded shirts
• Or selling branded shirts in your business

Either way you decide to use custom printed shirts you will have a marketing method that does not require constant updating.

This is because anyone who wears one they are essentially a walking billboard for your brand.

All you have to do is come up with a design that is eye-catching, memorable, and tells anyone who sees it about your brand and what you do, then have shirts printed.

What is POD?

If you are using custom printed shirts as a promotional item or selling them to get them in people’s hands and on their backs you have a few options that will save you time, money, and space.

You can save money by ordering them with a bulk order discount, and you can have a company put your design into a POD (Print On Demand) order.

POD allows you to give the company your design one time, tell them how many you need now, and easily order more later.

Print on demand also means you don’t have to keep a huge stock or inventory.

Another benefit is that POD typically has faster turnaround times, meaning you get the shirts you require faster.

If you are selling shirts you simply order the amount you need and order more when you sell what your display racks can hold.

The company you find to print your shirts on demand becomes your POD partner making it a win-win for both of you.

Finding the best printing company for you

When you are ready to find a company to be your POD partner, do your research.

Ask family, friends, neighbors, or colleagues who they could recommend that does tshirt print on demand.

Search the internet for places that do print on demand Singapore.

Look at the reviews from their customers and pictures of their finished products to verify their quality.

Tell them the design you have in mind and ensure they can print it for you.

Talk to them about their prices for POD and bulk orders — do not forget to add shipping and handling.

Determine if they will align with your business.

Ask them how much notice they need to get you each allotment of custom printed shirts.

After coming up with a good design, the strategy you want to use to distribute a custom printed shirt, and a POD partner all you have to do is sit back and let word of mouth do its trick.